Merge remote-tracking branch 'origin/qlik' into QLIK
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@ -25,6 +25,12 @@ OBS_GetDemographicSnapshot({{point geometry}})
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| account name | The name of your CartoDB account where the Data Observatory has been enabled | example_account |
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| point geometry | A WKB point geometry. You can use the helper function, CDB_LatLng to quickly generate one from latitude and longitude | CDB_LatLng(40.760410,-73.964242) |
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#### Geographic Scope
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The Demographic Snapshot API is available for the following countries:
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* United States
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### API Examples
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__Get the Demographic Snapshot at Camp David__
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@ -46,12 +52,14 @@ OBS_GetDemographicSnapshot(CDB_LatLng(40.810201, -73.956601))
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### Available fields
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The Demographic Snapshot contains a broad subset of demographic measures in the Data Observatory. Over 80 measurements are returned by a single API request.
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__todo__
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### OBS_GetSegmentationSnapshot
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## OBS_GetSegmentationSnapshot
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The Segmentation Snapshot API call enables you to determine the pre calculated population segment for a location. For example, you can take the location of a store location and determine what classification of population exists around that location. If you need help creating coordinates from addresses, [see our geocoding documentation].
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The Segmentation Snapshot API call enables you to determine the pre-calculated population segment for a location. For example, you can take the location of a store location and determine what classification of population exists around that location. If you need help creating coordinates from addresses, [see our geocoding documentation].
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### API Syntax
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@ -67,6 +75,12 @@ OBS_GetSegmentationSnapshot({{point geometry}})
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| account name | The name of your CartoDB account where the Data Observatory has been enabled | example_account |
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| point geometry | A WKB point geometry. You can use the helper function, CDB_LatLng to quickly generate one from latitude and longitude | CDB_LatLng(40.760410,-73.964242) |
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#### Geographic Scope
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The Segmentation Snapshot API is available for the following countries:
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* United States
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### API Examples
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__Get the Segmentation Snapshot around the MGM Grand__
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@ -86,10 +100,10 @@ OBS_GetSegmentationSnapshot(CDB_LatLng(40.704512, -73.936669))
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__todo__
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### Available fields
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### Available segments
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__todo__
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### Methodology
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Segmentation is a method that divides a target market into subgroups based on shared common traits. While we plan to make many different segmentation methods available, our first release includes a segmentation profile first defined in a paper, _Understanding America's Neighborhoods Using Uncertain Data from the American Community Survey: Output Data: US_tract_clusters_new._. [See here](http://www.tandfonline.com/doi/pdf/10.1080/00045608.2015.1052335) for further information on the work in that paper.
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Segmentation is a method that divides a target market into subgroups based on shared common traits. While we plan to make many different segmentation methods available, our first release includes a segmentation profile first defined in a paper, _Understanding America's Neighborhoods Using Uncertain Data from the American Community Survey: Output Data: US_tract_clusters_new_. [See here](http://www.tandfonline.com/doi/pdf/10.1080/00045608.2015.1052335) for further information on the work in that paper.
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