Updating documentation with categories and examples

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Stuart Lynn 2016-05-13 17:00:38 -04:00
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@ -4,7 +4,7 @@ The Segmentation Snapshot functions enable you to determine the pre-calculated p
_**Note:** The Segmentation Snapshot functions are only available for the United States. Our first release (May 18, 2016) is derived from Census 2010 variables. Our next release will be based on Census 2014 data. For the latest information, see the [Open Segments](https://github.com/CartoDB/open-segments) project repository._
## OBS_GetSegmentationSnapshot( Point Geometry );
## OBS_GetSegmentSnapshot( Point Geometry );
### Arguments
@ -15,18 +15,153 @@ point geometry | A WKB point geometry. You can use the helper function, `CDB_Lat
### Returns
The segmentation function returns two segment names for the point you requests, the x10\_segment and x55\_segment. These describe the population at that point at a high level x10, and a sublevel which is more sepecific x55. The function also returns the quantile of a number of census varaibles. So for example if total_poulation is at 90% quantile level then this tract has a higher total population than 90% of the other tracts. An exmple response looks like this:
```json
obs_getsegmentsnapshot: {
"x10_segment": "Wealthy, urban without Kids",
"x55_segment": "Wealthy city commuters",
"us.census.acs.B01001001_quantile": "0.0180540540540541",
"us.census.acs.B01001002_quantile": "0.0279864864864865",
"us.census.acs.B01001026_quantile": "0.016527027027027",
"us.census.acs.B01002001_quantile": "0.507297297297297",
"us.census.acs.B03002003_quantile": "0.133162162162162",
"us.census.acs.B03002004_quantile": "0.283743243243243",
"us.census.acs.B03002006_quantile": "0.683945945945946",
"us.census.acs.B03002012_quantile": "0.494594594594595",
"us.census.acs.B05001006_quantile": "0.670972972972973",
"us.census.acs.B08006001_quantile": "0.0607567567567568",
"us.census.acs.B08006002_quantile": "0.0684324324324324",
"us.census.acs.B08006008_quantile": "0.565135135135135",
"us.census.acs.B08006009_quantile": "0.638081081081081",
"us.census.acs.B08006011_quantile": "0",
"us.census.acs.B08006015_quantile": "0.900932432432432",
"us.census.acs.B08006017_quantile": "0.186648648648649",
"us.census.acs.B09001001_quantile": "0.0193513513513514",
"us.census.acs.B11001001_quantile": "0.0617972972972973",
"us.census.acs.B14001001_quantile": "0.0179594594594595",
"us.census.acs.B14001002_quantile": "0.0140405405405405",
"us.census.acs.B14001005_quantile": "0",
"us.census.acs.B14001006_quantile": "0",
"us.census.acs.B14001007_quantile": "0",
"us.census.acs.B14001008_quantile": "0.0609054054054054",
"us.census.acs.B15003001_quantile": "0.0314594594594595",
"us.census.acs.B15003017_quantile": "0.0403378378378378",
"us.census.acs.B15003022_quantile": "0.285972972972973",
"us.census.acs.B15003023_quantile": "0.214567567567568",
"us.census.acs.B16001001_quantile": "0.0181621621621622",
"us.census.acs.B16001002_quantile": "0.0463108108108108",
"us.census.acs.B16001003_quantile": "0.540540540540541",
"us.census.acs.B17001001_quantile": "0.0237567567567568",
"us.census.acs.B17001002_quantile": "0.155972972972973",
"us.census.acs.B19013001_quantile": "0.380662162162162",
"us.census.acs.B19083001_quantile": "0.986891891891892",
"us.census.acs.B19301001_quantile": "0.989594594594595",
"us.census.acs.B25001001_quantile": "0.998418918918919",
"us.census.acs.B25002003_quantile": "0.999824324324324",
"us.census.acs.B25004002_quantile": "0.999986486486486",
"us.census.acs.B25004004_quantile": "0.999662162162162",
"us.census.acs.B25058001_quantile": "0.679054054054054",
"us.census.acs.B25071001_quantile": "0.569716216216216",
"us.census.acs.B25075001_quantile": "0.0415",
"us.census.acs.B25075025_quantile": "0.891702702702703"
}
```
__todo__
Name | Type | Description
--- | --- | ---
---- | ---- | -----------
x10\_segment | text | The demographic segment this location belongs at the 10 segment level
x55\_segment | text | The demographic segment this location belongs at the 55 segment level
__todo__
The possible segments are
<table>
<tr><th> X10 segment</th> <th> X55 Segment </th></tr>
<tr><td> Hispanic and kids</td><td></td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #99C945'></div> Middle Class, Educated, Suburban, Mixed Race </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #a3ce57'></div> Low Income on Urban Periphery</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #add468'></div> Suburban, Young and Low-income </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #b7d978'></div> low-income, urban, young, unmarried </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #c1df88'></div> Low education, mainly suburban </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #cbe598'></div> Young, working class and rural </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #d5eba8'></div> Low-Income with gentrification </td></tr>
<tr><td>Low Income and Diverse</td><td></td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #52BCA3'></div> High school education Long Commuters, Black, White Hispanic mix</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #66c5ae'></div> Rural, Bachelors or college degree, Rent owned mix</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #79cdb7'></div> Rural,High School Education, Owns property</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #8bd5c1'></div> Young, City based renters in Sparse neighborhoods, Low poverty </td></tr>
<tr><td>LOW INCOME, MINORITY MIX</td><td></td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #5D69B1'></div> Predominantly black, high high school attainment, home owners </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #7b83c6'></div> White and minority mix multilingual, mixed income / education. Married </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #9095d2'></div> Hispanic Black mix multilingual, high poverty, renters, uses public transport</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #a3a7df'></div> Predominantly black renters, rent own mix </td></tr>
<tr><td>MIDDLE INCOME, SINGLE FAMILY HOMES</td><td></td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #E58606'></div> Lower Middle Income with higher rent burden </td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #f0983b'></div> Black and mixed community with rent burden</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #f4a24e'></div> Lower Middle Income with affordable housing</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #f8ab5f'></div> Relatively affordable, satisfied lower middle class</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #fcb470'></div> Satisfied Lower Middle Income Higher Rent Costs</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #ffbe81'></div> Suburban/Rural Satisfied, decently educated lower middle class</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #ffc792'></div> Struggling lower middle class with rent burden</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #ffd0a3'></div> Older white home owners, less comfortable financially </td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #ffdab4'></div> Older home owners, more financially comfortable, some diversity</td></tr>
<tr><td>Native American</td><td></td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #2F8AC4'></div>Younger, poorer,single parent family Native Americans</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background: #77b8ee'></div>Older, middle income Native Americans once married and Educated </td></tr>
<tr><td>Old Wealthy, White</td><td></td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#24796C'></div> Older, mixed race professionals</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#388d7e'></div> Works from home, Highly Educated, Super Wealthy </td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#4ca191'></div> Retired Grandparents</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#60b5a5'></div> Wealthy and Rural Living</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#73c9b8'></div> Wealthy, Retired Mountains/Coasts</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#87decc'></div> Wealthy Diverse Suburbanites On the Coasts</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#9bf3e1'></div> Retirement Communitties</td></tr>
<tr><td>Low Income African American</td><td></td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#c23a7e'></div>Urban - Inner city</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#d86298'></div>Rural families</td></tr>
<tr><td>Residential institutions, young people</td><td></td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#764e9f'></div>College towns</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#8a64b1'></div>College town with poverty</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#9e7ac3'></div>University campus wider area</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#b491d5'></div>City Outskirt University Campuses</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#c9a8e8'></div>City Center University Campuses</td></tr>
<tr><td>Wealthy Nuclear Families</td><td></td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ed645a'></div>Lower educational attainment, Homeowner, Low rent</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ee7655'></div>Younger, Long Commuter in dense neighborhood</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#f38060'></div>Long commuters White black mix</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#f98a6b'></div>Low rent in built up neighborhoods</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#fe9576'></div>Renters within cities, mixed income areas, White/Hispanic mix, Unmarried</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ff9f82'></div>Older Home owners with high income</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffa98d'></div>Older home owners and very high income</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffb399'></div>White Asian Mix Big City Burbs Dwellers</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffbda5'></div>Bachelors degree Mid income With Mortgages</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffc8b1'></div>Asian Hispanic Mix, Mid income</td></tr>
<tr><td></td><td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffd2bd'></div>Bachelors degree Higher income Home Owners</td></tr>
<tr><td>Wealthy Nuclear Families</td><td></td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ed645a'></div>Lower educational attainment, Homeowner, Low rent</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ee7655'></div>Younger, Long Commuter in dense neighborhood</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#f38060'></div>Long commuters White black mix</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#f98a6b'></div>Low rent in built up neighborhoods</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#fe9576'></div>Renters within cities, mixed income areas, White/Hispanic mix, Unmarried</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ff9f82'></div>Older Home owners with high income</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffa98d'></div>Older home owners and very high income</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffb399'></div>White Asian Mix Big City Burbs Dwellers</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffbda5'></div>Bachelors degree Mid income With Mortgages</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffc8b1'></div>Asian Hispanic Mix, Mid income</td></tr>
<tr><td></td> <td><div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ffd2bd'></div>Bachelors degree Higher income Home Owners</td></tr>
<tr><td>Wealthy, urban, and kid-free</td><td></td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#CC61B0'></div>Wealthy city commuters </td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#d975bd'></div>New Developments</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#e488c9'></div>Very wealthy, multiple million dollar homes</td></tr>
<tr><td></td> <td> <div style='float:left;margin-right:10px;width:20px; height:20px; border-radius:20px;background:#ee9ad4'></div>High rise, dense urbanites</td></tr>
</table>
### Examples
```bash
https://{{username}}.cartodb.com/api/v2/sql?q=SELECT * FROM
OBS_GetSegmentationSnapshot({{point geometry}})
OBS_GetSegmentSnapshot({{point geometry}})
```
##### Get the Geographic Snapshot of a Segmentation
@ -36,7 +171,7 @@ __Get the Segmentation Snapshot around the MGM Grand__
```bash
https://{username}.cartodb.com/api/v2/sql?q=SELECT * FROM
OBS_GetSegmentationSnapshot(CDB_LatLng(36.10222, -115.169516))
OBS_GetSegmentSnapshot(CDB_LatLng(36.10222, -115.169516))
```
__Get the Segmentation Snapshot at CartoDB's NYC HQ__
@ -44,5 +179,5 @@ __Get the Segmentation Snapshot at CartoDB's NYC HQ__
```bash
https://{username}.cartodb.com/api/v2/sql?q=SELECT * FROM
OBS_GetSegmentationSnapshot(CDB_LatLng(40.704512, -73.936669))
OBS_GetSegmentSnapshot(CDB_LatLng(40.704512, -73.936669))
```