diff --git a/matrix-sdk-android/src/main/java/org/matrix/android/sdk/api/auth/data/SsoIdentityProvider.kt b/matrix-sdk-android/src/main/java/org/matrix/android/sdk/api/auth/data/SsoIdentityProvider.kt
index cfaf74ce24..64b3e180aa 100644
--- a/matrix-sdk-android/src/main/java/org/matrix/android/sdk/api/auth/data/SsoIdentityProvider.kt
+++ b/matrix-sdk-android/src/main/java/org/matrix/android/sdk/api/auth/data/SsoIdentityProvider.kt
@@ -48,7 +48,7 @@ data class SsoIdentityProvider(
          */
         @Json(name = "brand") val brand: String?
 
-) : Parcelable {
+) : Parcelable, Comparable<SsoIdentityProvider> {
 
     companion object {
         const val BRAND_GOOGLE = "org.matrix.google"
@@ -58,4 +58,25 @@ data class SsoIdentityProvider(
         const val BRAND_TWITTER = "org.matrix.twitter"
         const val BRAND_GITLAB = "org.matrix.gitlab"
     }
+
+    override fun compareTo(other: SsoIdentityProvider): Int {
+        return other.toPriority().compareTo(toPriority())
+    }
+
+    private fun toPriority(): Int {
+        return when (brand) {
+            // We are on Android, so user is more likely to have a Google account
+            BRAND_GOOGLE   -> 5
+            // Facebook is also an important SSO provider
+            BRAND_FACEBOOK -> 4
+            // Twitter is more for professionals
+            BRAND_TWITTER  -> 3
+            // Here it's very for techie people
+            BRAND_GITHUB,
+            BRAND_GITLAB   -> 2
+            // And finally, if the account has been created with an iPhone...
+            BRAND_APPLE    -> 1
+            else           -> 0
+        }
+    }
 }
diff --git a/vector/src/main/java/im/vector/app/features/login2/LoginFragment2SignupUsername.kt b/vector/src/main/java/im/vector/app/features/login2/LoginFragment2SignupUsername.kt
index ce9add677d..92bd041da9 100644
--- a/vector/src/main/java/im/vector/app/features/login2/LoginFragment2SignupUsername.kt
+++ b/vector/src/main/java/im/vector/app/features/login2/LoginFragment2SignupUsername.kt
@@ -94,7 +94,7 @@ class LoginFragment2SignupUsername @Inject constructor() : AbstractSSOLoginFragm
 
         if (state.loginMode is LoginMode.SsoAndPassword) {
             views.loginSocialLoginContainer.isVisible = true
-            views.loginSocialLoginButtons.ssoIdentityProviders = state.loginMode.ssoIdentityProviders
+            views.loginSocialLoginButtons.ssoIdentityProviders = state.loginMode.ssoIdentityProviders?.sorted()
             views.loginSocialLoginButtons.listener = object : SocialLoginButtonsView.InteractionListener {
                 override fun onProviderSelected(id: String?) {
                     loginViewModel.getSsoUrl(
diff --git a/vector/src/main/java/im/vector/app/features/login2/LoginFragmentToAny2.kt b/vector/src/main/java/im/vector/app/features/login2/LoginFragmentToAny2.kt
index 252ae0482a..479902a803 100644
--- a/vector/src/main/java/im/vector/app/features/login2/LoginFragmentToAny2.kt
+++ b/vector/src/main/java/im/vector/app/features/login2/LoginFragmentToAny2.kt
@@ -125,7 +125,7 @@ class LoginFragmentToAny2 @Inject constructor() : AbstractSSOLoginFragment2<Frag
 
         if (state.loginMode is LoginMode.SsoAndPassword) {
             views.loginSocialLoginContainer.isVisible = true
-            views.loginSocialLoginButtons.ssoIdentityProviders = state.loginMode.ssoIdentityProviders
+            views.loginSocialLoginButtons.ssoIdentityProviders = state.loginMode.ssoIdentityProviders?.sorted()
             views.loginSocialLoginButtons.listener = object : SocialLoginButtonsView.InteractionListener {
                 override fun onProviderSelected(id: String?) {
                     loginViewModel.getSsoUrl(